One of the new features most requested by our users is a way to display content in the order they choose, not in the order that it was uploaded.  We understand that your storefront is the most visible outward-facing part of your LicenseStream account.  With this in mind, we added new features that allow you to determine how your content is displayed so you can turn your storefront into a showcase.

The way you display your online store’s content is very important.  You’ll want to ensure buyers see the most relevant and compelling work first.  To do this:

1.      Go to ‘Business/Store Manager > Store Manager.’

2.      Select your store and click the tab on the far left, ‘Sort.’  Here you can select and set the default sort order for your store content.

3.      The sort order options are:

a.      User Sort:  Sort your store content in any order that you wish.

b.      Upload Date:  Sort your store content by the date in which it was uploaded with the newest items appearing at the end of your store.

c.      Content Name: Sort your content in alphabetical or numerical order.

d.      Copyright: Sort your content by the name of the copyright holder and in alphabetical order.

4.    Once you have set your default sort order, go into your ‘Manage Content’ and select your store.  Click on ‘View/Sort Set Store Content.’  If you select ‘User Sort’ hover over your thumbnails to access the cursor arrow. This cursor arrow will allow you to move content around your store.

An additional word about naming your content: it’s important to name your content in a way that makes it easily identifiable and easy to find via major search engines. The thing to remember is that you want to drive potential buyers to your site – even if they don’t know who you are. To that end, it’s a good idea to give some thought to the types of buyers who will be searching through your store. For example, an art director at an agency may use different terms than an independent Web designer. (For more information on keywording, click here.)

We’ve designed LicenseStream to offer the flexibility you need to organize the content in it both for optimal display and optimal discovery.  It is critical that you jump into your LicenseStream account to name and organize your content to drive traffic to your store and to ensure your best work greets customers at the front door.

Once you have optimized your stores to drive traffic, you’ll want to come back to see how you can organize separate galleries within your stores, making it even easier for buyers to find the specific content they want. Stay tuned for more on that topic.